Friday, 25 April 2014

Mr Takeover - Tokidoki x New Era

Hello Kawaiisters!

This is Mr, taking over the blog again for a post about the ongoing Tokidoki x New Era collaborations.

I love New Era caps and they form an important part of the street/urban style that is as popular in Japan as it is here in the UK - brands such as BAPE, Billionaire Boys Club and New Era all have stores in Harajuku (it's not all Lolitas and Gyaru!!).  Being married to a Tokidoki fanatic it's pretty obvious I was going to end up with a small (but growing!) collection of the awesome Tokidoki x New Era caps.  Here's my collection...


The ones that still have the visor labels are snapbacks, which aren't usually my first choice (I'm a fitted guy) - but sometimes a design is too cool (and kawaii!) to pass by - especially that Bad Geisha design on the front cap!

As you can see, the caps feature a mix of the Tokidoki dreamer girls (that Pinkuiro Pixie talked about in the Tokidoki Special post) and other characters in that awesome TKDK style.  One special feature of the Tokidoki x New Era collaboration caps is the undervisors...


These are ultra-detailed and add that extra touch to a component that other caps often overlook.  To show the quality and level of detail, here's a close-up of the Bad Geisha undervisor:


Pretty cool and kawaii huh?

In the UK we are lucky enough to have access to a few New Era Flagship Stores - the Birmingham store is really relaxed and the staff are friendly and helpful, so if you are in the Second City, don't be afraid to pop in and check out what TKDK x New Era collabs are new in store!



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